Bottom club West Ham were again frustrated as Blackpool's all-change XI held them to a goalless draw at Upton Park.
Ian Holloway had threatened to quit if fined for making 10 alterations for the midweek defeat at Aston Villa, and had recalled his main men this afternoon.
However, it was referee Kevin Friend who took centre stage when he denied the home side what looked like two clear penalties.
They had what looked a strong claim turned down by referee Friend when left-back Stephen Crainey appeared to trip Pablo Barrera.
And the Hammers were again screaming for a spot-kick when Victor Obinna's fierce 18-yard drive struck Craig Cathcart on the arm, but once more the referee was not interested.
Blackpool substitute Marlon Harewood almost returned to haunt his former club, but his scrambled goal from a free-kick was ruled out for offside.