Spurs look east to cash in with sponsor's name plastered across stadium

15 April 2009 12:06
Tottenham have reason for giving their new stadium building operationthe wordy description of Northumberland Development Project. They do not want a name to stick for the venue until they have agreed a lucrative title sponsorship, for which the search has started in the Middle and Far East. The latest plans for the 58,000-capacity stadium include space for community events suchas a temporary rink or street markets.

Source: Daily_Mail