Stoke City chairman Peter Coates has welcomed the appointment of former Crewe Alexandra boss Steve Holland as the club's new academy director.
Holland joins the Potters as they bid to widen their scouting network and try to increase the number of homegrown players in their ranks.
Coates told The Sentinel: "I feel Steve is a very good appointment because of the experience he brings to the job at such an important time.
"We are making a big investment in the academy in terms of facilities by spending £5million-plus on the training ground, so it is an area which is very important to us and we feel Steve is ideally suited to take us forward.
"We feel we have to considerably improve our scouting network to bring in good, young players of all ages.
"We feel we haven't done well enough in attracting people to the club. It's something we want to put right and we think Steve is the man to do that.
"I know the football world is changing and you have to look abroad now, but it is always nice to have locally-born players in your team and we remain committed to trying to develop them here at Stoke."