Tony Pulis admits Stoke will have to 'move on' if they are to become an established Premier League club.
The Potters went into 'Survival Sunday' on the final day of the season safe from relegation after securing their top-flight status with a win at Hull City at the beginning of May.
Pulis' men were hammered 4-1 at Arsenal in their concluding fixture as a James Beattie own goal opened the scoring before a Robin van Persie brace, the first coming from a penalty, sandwiched an Abou Diaby header, while Stoke could only respond through Ricardo Fuller's spot-kick.
The Potters boss was unimpressed with his side's defending, with all the goals coming in the first half, but his overridding focus was upon helping his club maintain a long-term place in England's pinnacle division.
He said: "Everyone told me it is so difficult to stay in the division. Now everyone is telling me about second season syndrome.
"Changes have to be made all round for us to move on. There are players who have played a great part at this football club, and have done it for the past two years, that will have to move on.
"We need at least three years in the Premier League to give us the base for the club to grow.
"If anyone gets carried away and says we are going to finish better, then they are kidding themselves. We have to establish ourselves in the Premier League."
Meanwhile, Pulis claims he is happy to remain out of the spotlight, unlike Hull boss Phil Brown, who sang on the pitch at the KC Stadium after the Tigers avoided relegation despite defeat to Manchester United.
"I don't profess to be the person who will go onto the pitch and sing songs," joked Pulis
"Brownie has got a good voice, I haven't. Brownie has got a full mop of hair, I haven't .
"If he wants to go out there and do it, fine. But that's not my game."