Stoke manager Tony Pulis plans major changes at the club to ensure they become established in the Barclays Premier League.
The Welshman, who received special mention along with Everton's David Moyes when the Barclays manager of the season award was handed to Sir Alex Ferguson last week, believes survival this term is just the beginning for the Britannia Stadium club.
He said: "Work starts on improving the training ground next month and that has to be done. I tend not to bring prospective new players to the training ground before they sign, I just take them to the Britannia instead.
"We have to improve our scouting network. We have to understand where we are compared to the rest of the Premier League. We are not on the top shelf or the second. We have to be clever and cute to get to players before others spot them. But that only happens in time and there are a lot of things I want to put into place that will improve the club over 10 years.
"We need good direction to be in places to see players before anyone else. We have pushed on remarkably but when you are competing against what we are facing in this division then they are all in front of us. We must start making up that ground."
He added: "As a club we have moved on tremendously over the past two years, winning promotion and staying in the Premier League. But we need time, three more years for sure, to put into operation all the things other clubs already have."