Ayr United are celebrating the fact that their near namesake, Calvin Ayre, is willing the sponsor the club under his online gaming firm Bodog for a second successive season. Last summer the original deal was launched with a fair amount of razzmatazz to celebrate what the 51 year old called his ancestral home and Ayre is looking to generate the same level of excitement again.Ayre said: "I have always wanted to make sure my life was adrenalin-packed and this year has been no exception. I am glad that Super Ayr United operate with a similar philosophy and as a result I’ll be backing them to go straight back up again next season. I had a blast on my visit last year and got stuck into the gin pretty hard as well as taking a day at the racetrack to have a bet or two before heading to Somerset Park. This summer’s press conference will be another good show as we unveil the new strip and no doubt a few girls as well.”
United's commercial director Hugh Cameron said: "It is great that Calvin and the Bodog brand will be coming back for more on the Ayr United roller-coaster and with a new manager in place I hope we can go back up to Division One next season. Bodog’s ability to promote the club on a global level saw us attract record shirt sales last season including our first shipments to Asia which is just what this club needs and I have no doubt it will be similar next season. In the meantime I look forward to the madness that is the Bodog kit launch later in the summer."
Source: FOOTYMAD
