Cup Competition Pawned

06 June 2011 15:00
The SFL have linked up with Ramsdens to sponsor the Challenge Cup The SFL Challenge Cup is be sponsored by Ramsdens who have has a significant presence in the high street in Scotland with 26 stores, most of which are based in and around our football towns and communities. The family-owned company is the largest independently-owned pawnbroking and financial services business in the UK and offers a range of services such as pawnbroking, gold buying, foreign currency and payday loans.The competition will be known as The Ramsdens Cup and the company has entered into an initial one year deal with the SFL. They follow MG ALBA as sponsors of the Cup over the past three years. BBC ALBA, the Gaelic television channel, will now become the SFL’s broadcast partner in a new and exciting relationship. The SFL are grateful to MG ALBA for their valued contribution to the Challenge Cup and look forward to maintaining and strengthening their broadcast links with BBC ALBA.The SLFL have also announced that Buckie Thistle and Deveronvale, the top two finishing clubs in this year’s Scottish Highland Football League, have been invited to join the competition. This demonstrates the SFL’s commitment to supporting the SFA’s club licensing process and furthermore underlines the SFL’s willingness to look at Scottish football as a whole.   Colin McLauchlin, Commercial Director of Ramsdens, said: "Ramsdens is now an established presence in Scotland and we have an impressive number of loyal customers across the country. The Ramsdens Cup is a great opportunity for us as we are a community-based business and we look forward to getting closer to our customers and working with the individual clubs as they progress through the competition. "We are very proud and excited to have our name associated with this popular competition and we are also delighted to be able to support the Scottish Football League in this way."

Source: FOOTYMAD