New York commercial opportunity was the clincher - Stewart

20 December 2011 10:58
Chairman Tony Stewart says the final choice to plump for the New York Stadium name was due to the commercial benefits it will bring.

Adding to his initial interview following yesterdays announcement on the Guest and Chrimes site, Stewart pointed out the opportunities for commercial revenue was the key factor in the final decision along with recent support from some fans.

"The initial favourite was The Foundry, then came Waterfront and then New York Stadium was put forward. these were the final three under consideration,” said Stewart to the Star.

“A strong case was put to me for New York Stadium and when we did our research into the area and sat down and assessed all the commercial possibilities and everything associated with being linked with that name, it began to stand out. We had put it out to fans to give us suggestions and started getting more and more support for New York.

“The name had a ring to it. When it was mentioned to me for the first time, I thought it was too flashy for Rotherham. But the more I thought about it and the compelling reasons put forward, the more the appeal of such a name grew.

“It is a name that will stand out and we have a stadium that, I feel, will stand out as well and one people will be proud of.”

Debate is running on our messageboards about the final decision, so join in the discussion if you haven't already done so!

 

Source: FOOTYMAD