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Desmond: Media will dictate future of Celtic and Rangers
Published: 31 Aug 2010 - 13:00:33
Celtic's largest shareholder Dermot Desmond believes the influence media organisations wield will lead to the Old Firm eventually joining England's Premier League.
Last year, Premier League clubs voted to reject a proposal to invite Rangers and Celtic into the English top flight.
However, Desmond believes the decision will one day be taken out of the Premier League's hands.
"What will dictate them joining is the fans and the media companies," the Irishman said in an interview to be broadcast on BBC Radio 5 Live on Tuesday night.
"The companies are directing Premier League policy and they'll decide it'll be a good thing if the pair joined."
