Nottingham Forest are serious contenders for promotion according to the oddsmakers The decision to make Steve McClaren the new manager at the City Ground has received a general thumbs and the Reds are as short as 15/8 to be promoted and 10/1 to win the Championship. William Hill's Graham Sharpe commented: "Forest were already regarded as serious title contenders and the appointment of McClaren can only enhance that profile." For bet365 meanwhile, spokesman Steve Freeth said: "McClaren has been given a platform to repair his reputation in England and Forest look to have every chance in a wide open Championship." The new man has been settling into his surroundings this week and looks to have made former Forest boss Colin Calderwood his clear choice as a number two. Calderwood is currently in charge at Hibs with the Scottish side keen to stress that they want to hold on to his services. Latest transfer target for the Reds meanwhile is believed to be Bristol City striker Nicky Maynard.