Sir Alex Ferguson believes the disappointment of losing the Champions League Final last season will drive Manchester United on to success this term.
United failed to become the first side in Champions League history to successfully defend their European crown after losing 2-0 to Barcelona in Rome in May.
The Red Devils produced a flat display to end a season which brought a third straight Premier League title in disappointing fashion.
But rather than suffer a hangover at the start of the new season, Ferguson believes his wounded players are ready to respond.
"Adversity is always an important factor in developing and improving," he said ahead of Sunday's Community Shield encounter with Chelsea.
"I have always reacted well to adversity over the years and whenever we lose a match I tell my players that the next game is the important one - the match we have to focus on.
"That has always been the case here at the club.
"When you lose the last game of the season you have two or three months to reflect on the disappointment.
"We have not enjoyed that. But we will cope and we will bounce back."