Real Madrid give new meaning to 'sexy football' by launching lingerie range

03 December 2009 08:40
Barcelona may reign in Spain when it comes to the Beautiful Game on the pitch.[LNB]But rivals Real Madrid have taken the battle to a different front by designing a sexy range of underwear.[LNB]No longer will fans have to be content with a replica jersey, scarf, mug or key-ring, suporters will soon be able to buy boxer shorts, slips, bras and knickers.[LNB] Up for cups: Models display Real Madrid's new range of branded underwear[LNB]The next time you see Cristiano Ronaldo pictured in his underpants, look out for the iconic badge of Los Merengues.[LNB]The range, made by Valencia-basedtextile company Little Kiss, is not due to hit shelves till March, butpictures have been leaked to Madrid newspaper Marca.[LNB]Taking football into the bedroom isyet another way for the club to cement their place as one of the mostcommercially successful sports clubs in the world.[LNB]Madrid pushed Manchester United intosecond place in the annual Deloitte Football Money League in the2004-05 season and has maintained the top place ever since.[LNB]The club's marketing revenues fromsales of souvenir jerseys and other objects bearing their badge accountfor more than £90million of their annual budget of over £360m.[LNB] Appeal: Real Madrid unveil world record signing Cristiano Ronaldo in July[LNB] COMPETITION: Win a shirt signed by Real star Ronaldo or Barca's Messi Katy Perry wows the MTV Awards with West Ham lingerie Real Madrid superstar Cristiano Ronaldo targeted by 'El Clasico' crowdXabi Alonso curses luck after Real Madrid lose out to bitter rivals BarcelonaBarcelona 1 Real Madrid 0: Ronaldo misery as £200m Galacticos fail[LNB]  Explore more:People:Cristiano RonaldoPlaces:Barcelona, Madrid, Spain

Source: Daily_Mail