Hartlepool director of sport Chris Turner rued his side`s missed chances after the goalless draw with Rochdale at Spotland.
Pools had to settle for a point after Rochdale debutant Josh Lillis made a string of fine saves to frustrate the visitors.
Turner said: "I'm disappointed we haven't won the game. It was always going to be tough, coming to Rochdale for their first game in League One because obviously they were full of confidence.
"We got to grips with their shape and I thought after the first 15 minutes we took over the game.
"Scott Flinders has made one save in the first half but he has had nothing to do in the second half and their keeper has been given man of the match which I think says it all. For that amount of territorial advantage we've really got to take the chances we've had."
He added: "We're very, very pleased with the overall performance. I thought we looked a strong, solid, well-organised side but we need to start scoring goals because, obviously, if you don't score goals you don't win games."