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Ex-Chelsea and United chief executive Kenyon reaches for the stars with CAA

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10 Nov 2009 10:46:23

Ex-Chelsea and United chief executive Kenyon reaches for the stars with CAA

New role: Kenyon Former Chelsea and Manchester United chief executive Peter Kenyon has joined the sports division of talent management company Creative Artists Agency.   CAA represent a number of leading personalities in both sport and entertainment with particular strength in the United States, where clients include Hollywood stars George Clooney and Brad Pitt.   Kenyon, who stood down as Chelsea chief executive last month but remains a non-executive director at Stamford Bridge, will lead attempts to expand their sporting client base internationally.  Through a partner agency, CAA already represent former Chelsea boss Jose Mourinho - who worked under Kenyon - and Cristiano Ronaldo.   Kenyon said: 'I have worked with CAA Sports over the past two years with Chelsea and have learned a lot from their approach and their team culture, which enables them to work effectively across a wide and exciting range of clients, both individuals and companies.   'In a short period of time and in an increasingly competitive environment, CAA Sports has established itself as a leader in US sports and I look forward to helping grow its international presence and creating new opportunities for the agency and its clients overseas.' High profile: Portugal and Real Madrid star Ronaldo  Rooney warned over '12th man' slur but Fergie is let off for Chelsea rantChelsea 1 Man United 0: Terry lands title blow as champions are flooredChelsea skipper Terry challenges title rivals, saying: Just try and stop usAshley Cole blow for Blues as fracture forces ace out of England squadCity, Chelsea and United on alert as Bayern prepare to sell Franck RiberyCHELSEA FC


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