The Malaysian owner of newly promoted Cardiff City said he planned to open his wallet to acquire new forwards and defenders as the club eyes a successful English Premier League run.
Billionaire Vincent Tan also said he would consider selling the Welsh club if a big enough offer came in but that he was focused for now on strengthening the team.
"I think unless there is an offer too big to refuse, my plan is to stay on for a long time but of course we need to stay on in the Premier League," he told reporters in the Malaysian capital.
The Welsh club will return to the English top flight for the first time in 51 years after they drew 0-0 at home to Charlton Athletic last week to guarantee promotion from England's second tier.
After promotion was confirmed, Tan said the club would spend up to £25 million ($38.2 million) on new talent but said Tuesday that Cardiff would not be looking for superstars.
"We can't afford superstar players for the time being," he said.
Tan has various interests in financial services, hotels, property and gaming. Forbes magazine estimates his net worth at $1.3 billion.
Cardiff fans were outraged last year when the blue home jerseys that earned the club the nickname the "Bluebirds" were changed to red, with Tan saying red was "luckier".
Tan is ethnic Chinese, among whom red is traditionally viewed as bringing good fortune.