With Wanderers now embroiled in the Barclays Premier League relegation fight, Coyle could probably be excused for adopting a similar approach but he feels a good run would be advantageous.
Bolton, who have not won the FA Cup since 1958, host Tottenham in an all Premier League fifth-round tie at the Reebok Stadium tomorrow.
Coyle said: "For me it is the best club competition in world football and in any competition you enter you want to do your best.
"I believe we have got an opportunity to reach the last eight and if we can do that, who knows what the draw holds?
"It is a real opportunity to win a football match - against a quality side and one we are looking forward to. We are raring to go.
"I think there is a freshness because it is a cup competition and not one of the weekly Premier League games and what they bring.
"For me there is an energy about the cup. It is an opportunity for a bit of prestige, a bit of glamour and obviously the finances that goes with it.
"When all is said and done, we came into the job because the club is in a dangerous position in the bottom three.
"But equally, nothing breeds confidence more than winning matches. We recognise we are playing a good side but you want to be winning games and scoring goals.
"If you can do that against a the quality of Tottenham Hotspur, I think that would give everybody a big boost.
"We want to reach the last eight and do the fans justice."
However, Coyle admits he intends to make a few alterations to his side to protect a few unspecified injuries.
Loan signings Vladimir Weiss and Jack Wilshere are also cup-tied having played for Manchester City and Arsenal respectively earlier in the competition.
Coyle added: "There will be a few changes, we do have a number of knocks I wouldn't want to aggravate.
"But whoever wears that shirt will be a quality player and will be doing their utmost to stay in the team and win the game."
Bolton are 19th in the Premier League having only beaten Coyle's former club Burnley in the six matches since he took charge last month.
The FA Cup fourth-round defeat of Championship side Sheffield United is Coyle's only other victory.
Yet Coyle is generally happy with the performances of his players and feels they have been unlucky not to pick up more points.
The fixtures have been unkind with two games against Arsenal and trips to Liverpool and Manchester City, while some key decisions have also gone against them.
The most notable was a disallowed winner in last week's draw against Fulham and Coyle also felt his men were denied a penalty in the midweek loss at Eastlands.
He said: "The little bitty fouls on the halfway line you recognise can go either way and in the big scheme of things I don't think they amount to match-changing decisions.
"But the ones in and around the box, they are the ones that are so important the referees do try to get right.
"They are full-time referees, they are well paid for what they do so we are only asking for that level of consistency against us to get the big decisions right."