Bournemouth manager Eddie Howe could not hide his disappointment after his side went down to a surprise 1-0 home defeat to Hartlepool - their first loss in six matches.
The Cherries, celebrating a century at their Dean Court ground, came into the game on the back of a five-match unbeaten run, but were undone by the impressive James Brown, who cut in with ease from the left before firing home from long-range.
Howe said: "That was a disappointing day for us. We certainly worked hard, but I thought they defended very well and we just couldn't break them down.
"We talked about it before the game and we knew if they got a goal up it would be tough to break them down because they would get men behind the ball.
"We hoped for the early goal, but they got it and we lacked a bit of quality to break them down. We huffed and puffed, but we couldn't manage very much more than that.
"We created a few good chances which we should have taken, we gave the ball away too easily, and on another day we still might have got something."